Wednesday, December 12, 2012

the pinterest whisperer.

adam gorman told me a great story the other day. a man came in, wanting to get something special for his wife. the man was very sweet and incredibly enthusiastic, but not very specific when describing the woman he loved. adam needed a bit more information than her stature, age, career, etc. to help this wonderful husband select the perfect piece of jewelry for her.


the veritable lightbulb went off. "does she have a pinterest page?" adam asked oh-so-nonchalantly. indeed she did. and success was born. it turned out that adam could tell a great deal about this lucky woman's taste in jewelry from her pinterest page.


it's true! we had some fun testing him on random pages and we all agreed with his selections of jewelry to match the mystery women behind the pages. (mind you, this was a TOTALLY unscientific experiment and we are hardly unbiased judges, but, still...)


for even more entertainment, i showed him all the photos i've attached here (with apologies to pinterest) and asked him to select a piece of jewelry for the woman who might have created this particular page. here's his critical analysis: "she obviously loves art, leaning toward things that are hand-crafted, graphic and unusual. i also think she's probably a foodie who loves quirky cafes as much as beautifully presented plates in fine dining surroundings. there's an appreciation for organic, simple things. she's bold and leans fashion-forward more than trendy. and she either owns or likes one of the cutest dogs i've ever seen."

after all that, he looked carefully through the cases and offered up these incredible, brand new earrings by Alishan; they're hand-crafted, unusual, organic, totally stunning and make a very bold statement. what do you think? i think he nailed it :)  seriously – don't the golden curls remind you of the dog?


all this is just to say that if you are in need of a fabulous piece of jewelry for a holiday gift for a special someone, and you aren't terribly eloquent with descriptions, get access to her pinterest page and talk to adam. see what magic he can work for you.


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